Daniela Marconi

Banca d'Italia

daniela.marconi@bancaditalia.it

FINANCIAL LITERACY & EDUCATION
Chair: Chiara Rapallini - Università di Firenze
Room: Aula Piccagli

Paper
Reaching wide through small screens: the impact of a Bank of Italy financial education TV campaign By  Alessio D'Ignazio Banca d'Italia    Ludovica Galotto Banca d'Italia    Daniela Marconi Banca d'Italia    Marco Panfili Financial Education Department - Banca d'Italia     Presented by  Marco Panfili Financial Education Department - Banca d'Italia